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Direct mail solutions

Direct mail built around your market.Choose the path that fits.

Sendvo connects audience selection, campaign preparation, automation, and delivery tracking for industry-specific direct mail. Choose the path that matches your market, then review the related product capability and pricing before you send.

This public hub explains use cases. Design work stays inside the authenticated Sendvo app.

Market routing board 4 paths · 1 mail workflow
Sendvo campaignAudience · mail · tracking
Four market paths

Which direct mail solution fits your team?

The audience, timing, and desired response change by market. Start with your team's operating need, then use the relevant Sendvo capability.

Audience buying guide

How should you start reaching customers?

Use the simplest source that matches the campaign. Most local businesses can start with geography or records they already own.

Start here · Local

Local area or EDDM

Define a service area or choose carrier routes for broad local coverage without an address list.

See local targeting →
Start here · Known

Owned customer or prospect list

Use records your team already has, then prepare them for campaign review.

See list operations →
Focused use

Licensed audience data

Use specialty signals only when a suitable campaign needs a more specific audience. Availability and permitted use depend on the data and context.

Review Data Sources →
Direct mail solutions FAQ

What should you know before choosing a path?

Start with audience fit, then review the product workflow and pricing that support the campaign.

Which direct mail solution should my team start with?

Start with the way your team identifies people to reach. Use local targeting or EDDM for geographic coverage, an owned list for known customers or prospects, or licensed audience data for a focused campaign where suitable.

Should a local business use EDDM or an owned mailing list?

Use EDDM when broad carrier-route coverage fits the offer and no address list is needed. Use an owned list when the campaign should reach known customers, leads, or prospects. Local targeting can also define a service area.

Can industry direct mail campaigns use automation?

Yes. Teams can connect approved campaign rules to business events, use no-code Zapier connections, and follow available production and delivery events after submission.

Where can I review Sendvo pricing?

The Sendvo Pricing page lists current prepaid mailing credit rates and plan options. Your team can review the relevant audience and product path before comparing costs.

Choose your next step

Find the direct mail path for your market.

Review how Sendvo connects audiences, campaign preparation, automation, and delivery status. Then compare the current pricing path.