Define the market area
Choose a relevant area that matches the campaign purpose and the market your team serves.
Review local targeting →Real estate solution · Professionals
Reach the market your real estate team serves.Keep audience choices controlled.
TL;DR: Agents, brokers, property managers, and home builders can use Sendvo to prepare direct mail for a defined geographic area or a permitted owned list. Your team controls the audience, message, offer, legal review, and final campaign approval.
Use only audiences and records that fit the campaign purpose and applicable housing, advertising, privacy, and solicitation requirements.
Market outreachOwner-approved brief
RoleAgent · broker · manager · builder→
AudienceLocal area or permitted owned list→
ReviewMessage, offer, and approval→
Sendvo campaignAudience · creative · mail
Audience paths
Start with a relevant place or permitted relationship.
Do not infer protected traits or use an audience to determine housing eligibility.
Use permitted records
Prepare customer or prospect records that your organization has permission to use for the campaign.
Review list preparation →Review the full campaign
Confirm audience rights, message, offer, disclosures, applicable requirements, and approval before submission.
Review creative controls →Professional roles
Use one campaign purpose for each audience.
The team remains responsible for its claims, offers, audience choices, and applicable requirements.
Plan local market outreach
Prepare an approved message for the defined area or permitted records that match the campaign purpose.
Prepare the mailpiece →Communicate with permitted contacts
Use records your organization is permitted to use for an approved property-management campaign.
Plan the workflow →Introduce a community or service area
Define the relevant geography, prepare reviewed content, and confirm the campaign approval path.
Review mailing costs →Campaign workflow
Keep every campaign decision visible.
Sendvo supports the operational path. Your organization owns the campaign decisions.
Real estate professional FAQ
What must the campaign owner decide?
The owner decides the purpose, audience, message, offer, and approval path.
Who is the real estate professional path for?
This path is for agents, brokers, property managers, and home builders that want to prepare reviewed direct mail for a defined local market or a permitted owned list.
Which audiences can a real estate professional use?
A team can define a relevant geographic area or use customer and prospect records it is permitted to use. The campaign owner must confirm lawful use and applicable housing, advertising, privacy, and solicitation requirements.
Does Sendvo choose who receives a housing offer?
No. Sendvo does not determine housing eligibility, protected-class status, qualification, or offer terms. The customer selects and approves the audience, message, offer, and campaign.
Real estate professional direct mail
Build the campaign around a clear market and approved purpose.
Prepare the audience, review the mailpiece, set the workflow, and confirm pricing.