Verdict
Sendvo is the best self-service postcard mailing service when you want map audiences, a designer, and the credit total before print. Pick PostcardMania if you want a full-service team to design and mail for you. Pick Lob if mail must sit inside your product.
Published numbers
These are live public prices, fetched 2026-09-10. No reply-rate or ROI claims. PostcardMania print cells are print-only.
Sendvo numbers are from sendvo.io/pricing. PostcardMania print cells and the $289 starting campaign line are from postcardmania.com/direct-mail. Postage is a separate line on that page. We do not invent an all-in mailed PostcardMania piece rate.
How we judge “best”
Best means a workflow you can run without a broker and without waiting on engineering. It is not a reply rate. No tool on this page can promise replies.
Four operator checks: audience in-app, design in-app, published mailed piece price, first send from a dashboard.
PostcardMania scores for a published campaign starting price. It loses operator points because the public site is full-service, not a self-serve dashboard. Click2Mail scores for a portal send. Lob scores for a published piece card. We do not invent missing mailed rates.
Scorecard
Each name opens a matching Sendvo page. This is not a 10-best logo list. Sendvo is ours.
| Service | Model | Who builds the audience | Designer | Published mailed price | Best for |
|---|---|---|---|---|---|
| Sendvo | Self-service dashboard | Map / ZIP / county / state in-app | Browser designer + proofs | Yes. Local 4×6 $0.92 | Operators sending themselves |
| Postalytics | Self-service + CRM drips | List builder, CRM, file import | Editor + proofer | Yes on their pricing page | CRM-triggered drips |
| PostcardMania | Full-service / agency | Their team and lists | In-house design department | Print cells and $289 starting campaigns. No all-in mailed 4×6 card | Teams who want a vendor to run the campaign |
| Click2Mail | Portal / one-off jobs | Upload a list | Portal / mailroom apps | Not a public 4×6 card on the page we use | One-off letters and certified jobs |
| Lob | API-first | You bring addresses | You supply creative to the API | Yes on their pricing page | Developers embedding mail |
Best overall, and best for a job
Best self-service postcard send
Sendvo
- Local is $0/month. 4×6 is $0.92 / $0.69 / $0.66. EDDM is $0.65.
- Map audience, designer, and credit review live in one dashboard.
- We are the vendor. Start at send postcards online.
Best full-service shop
PostcardMania
- Their site: design, address, print, and mail in-house.
- Print-only 4.25×6 cells are $0.10 / $0.07. Campaigns start at $289.
- Choose them if you want a team, not a dashboard.
Best CRM-triggered
Postalytics
- Published Free, $199, and $399 monthly plans.
- Stronger when mail must fire from HubSpot or Salesforce.
Best API-only
Lob
- API-first print and postage. You own the product UI.
- Not a postcard mailing service for a local operator.
Who should not pick Sendvo
Do not pick us if you want a full-service agency to write, design, and mail for you, or if mail is a feature inside your software.
Full-service buyers should read PostcardMania alternative and Sendvo vs PostcardMania. API buyers should read Sendvo vs Lob. Cost math lives on how much direct mail costs and postcard mailing cost.
Recommendation
If you will send the postcard yourself this month, start on Sendvo Local. If you want a vendor to run the campaign, read PostcardMania. Then open one vs page — not a directory.
Sources
FAQ
What is a postcard mailing service?
A postcard mailing service prints, addresses, and mails postcards. Self-service tools let you pick the audience, design the piece, and approve cost in a browser. Full-service shops design, list, and mail for you.
Is Sendvo the best postcard mailing service?
Sendvo is our product. It is the best fit when you want map audiences, a designer, and the credit total before print. Pick PostcardMania if you want a full-service team. Pick Lob if mail must live inside your software.
How do you judge the best postcard mailing service?
Best means you can finish a send without a broker and without waiting on engineering. We score in-app audience, in-app design, a published piece price, and a first send from a dashboard. Best is not a reply rate.
How much does a Sendvo postcard cost?
Local 4×6 is $0.92 with no monthly fee. Operator is $0.69 plus $499 per month. Growth is $0.66 plus $999 per month. EDDM is $0.65 on every plan. Recheck live pricing before you send.
Is PostcardMania a self-service platform?
No. PostcardMania’s public site describes a full-service marketing company that designs, prints, addresses, and mails in-house. Print-only cells start at 7¢. That is not an all-in mailed rate.